THE AIRBNB-FRIENDLY PROGRAM

Real enhancement for real estate

Improve value, satisfaction and transparency in your properties with the Airbnb-friendly program.
Beautifully decorated, Airbnb-friendly apartment
New levers to drive demand
From showcasing your affiliation with a global brand to highlighting your building on Airbnb, being Airbnb-friendly gives you more ways to stand out and shine.
Unique resident and platform benefits
Whether the ability to host and earn is new, or something your community is built-for, being Airbnb-friendly helps you provide perks no other program can.
Better visibility for a better outcomes
From residents to professionals to your own listings, you’ll have one place to view reservation details, helping improve efficiency and enhance the experience.

Nearly 2,000 Airbnb-friendly properties globally

Over 100 multifamily developers, owners, or managers have joined the Airbnb-friendly program, including 17 NMHC Top 50 Managers and 12 NMHC Top 50 Owners. Properties are in Brazil, Canada, the United Kingdom and the United States. Geographic expansion continues.
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See Airbnb-friendly case studies

Zumper

See why marketing "Airbnb-friendly" on Zumper drove 64% more high- intent leads.
View case study

Greystar & EQR

Discover why Greystar and Equity Residential are loving the Airbnb-friendly program.
View case study

Resident Experience

Learn more about the resident benefits of becoming an Airbnb-friendly community.
View case study

Apartment List

See how Airbnb-friendly marketing drove higher engagement and conversion.
View case study

HOA Operational Efficiency

Learn how the Airbnb-friendly program helped HOA managers enhance the guest experience.
Coming soon

Home Sales Visibility

Learn how the Airbnb-friendly program helped drive differentiation and interest.
Coming soon

4.9 out of 5.0

Average rating from hosts on guests “Respecting House Rules”*

4.8 out of 5.0

Average rating from hosts on guest stays*

$4,000

Typical earnings for hosts in Airbnb-friendly Apartments.

$53 Million

Total host and property earnings last year***

Your questions, answered

If you still have questions, get in touch.
*Based on internal Airbnb data across US Airbnb-friendly Apartments between 1/1/2025 - 12/31/2025 on more than 65,000 reviews.**Based on internal Airbnb data looking at ever-active AFA hosts between 1/1/2025-12/31/2025. Typical refers to the median.*** Based on internal Airbnb data looking at ever-active hosts in the Airbnb-friendly program between 1/1/2025-12/31/2025. Total earnings is the sum of host earnings and property earnings.